Michigan Cheer Company Introduce
The quest for top-tier athletic training, especially in the dynamic world of All-Star Cheerleading, leads many Michigan families to the premier facilities right here in the Great Lakes State. For residents in the West Michigan area, and specifically Grand Rapids, the Michigan Cheer Company stands out as a dedicated sports complex and gymnastics center focused on developing confident, skilled, and dedicated athletes. Identifying as a Black-owned business, this facility is not just a gym; it is a community hub that has garnered a reputation for transforming young athletes, regardless of their starting skill level, into highly competitive team players.
This sports complex is built upon a foundation of professional, knowledgeable coaching, creating an environment where commitment and hard work translate directly into success. It is a place where every athlete is given the personal attention they need to not only master new skills but also to build the self-assurance necessary to perform at national levels. This commitment is reflected in the gym’s impressive track record, which includes securing numerous national titles, as well as notable wins at prestigious competitions like Summit and US Finals. For those in Michigan looking for a serious, supportive, and high-achieving cheer program, Michigan Cheer Company offers a proven pathway to success.
Strategically located to serve the greater Grand Rapids community and surrounding West Michigan region, Michigan Cheer Company makes professional-level training highly accessible. Finding the facility is straightforward, making the routine of drop-offs and pick-ups as convenient as possible for busy Michigan families.
- Address: 4560 Bowen Blvd SE c, Grand Rapids, MI 49508, USA
- The location in Grand Rapids places it as a central training point for competitive cheer and tumbling throughout the region.
Furthermore, accessibility is a priority for the business, ensuring that the facility is welcoming to all members of the community:
- The complex offers a Wheelchair accessible entrance.
- There is Wheelchair accessible parking lot availability.
As a multi-faceted sports complex, Michigan Cheer Company specializes in a range of programs designed to cover all aspects of competitive cheerleading, tumbling, and overall athletic development. The focus is on quality, personalized instruction that moves athletes through progressive skill levels.
Core services available at this Grand Rapids facility include:
- All-Star Cheerleading: Dedicated teams and training for competitive All Star Cheer.
- All Star Cheer / All Star Cheering: Programs catering to various age and skill levels within the All-Star circuit.
- Tumbling Classes: Structured classes designed to teach and refine tumbling skills from beginner basics to advanced, complex passes.
- Tumbling Sessions: Open or semi-structured sessions for focused skill work and practice.
- Private Lessons: One-on-one coaching to address specific skill weaknesses, rapidly accelerate progress, and provide tailored instruction.
- Cheer Choreography: Professional routine design and development for competitive teams.
- School Cheerleading: Support, training, and resources for local school cheer programs.
- Squad Training: Customized training plans for existing teams looking to enhance their skills, stunting, or overall performance.
- Physical Fitness Program: Focused training integral to developing the strength and endurance required for cheer and tumbling.
- Onsite Services: All primary training and services are conducted right at the well-equipped facility.
Beyond the core curriculum, the Michigan Cheer Company offers distinct features that enhance the training experience and demonstrate their commitment to a positive and supportive community for Michigan athletes and their families.
- Black-owned Business: The gym proudly identifies as a Black-owned business, adding to the rich diversity of the Grand Rapids business community.
- High Achievement: The athletes from this gym have achieved significant success, including numerous national titles, as well as victories at Summit & US Finals, showcasing the caliber of coaching and training provided.
- Focus on Confidence: Coaches are noted for their ability to quickly instill confidence and a sense of security in new athletes, enabling them to safely attempt and master new, challenging skills.
- Supportive Environment: The facility is lauded for its "personal, loving, and knowledgeable" coaches who always prioritize the athletes' well-being and development.
- Active Military Discounts: In a gesture of appreciation, the complex offers special discounts to active military families.
- Good for Kids: The program is specifically designed to be an excellent and encouraging environment for children of all ages.
- Amenities: The facility is equipped with essential comforts, including a Restroom and Wi-Fi.
- Payments: For convenience, the gym accepts Credit cards and Debit cards.
For potential athletes, current members, and interested parents in Michigan, contacting the facility for more information, scheduling a visit, or discussing programs is simple.
- Address: 4560 Bowen Blvd SE c, Grand Rapids, MI 49508, USA
- Phone: (616) 330-3318
- Important Note: The facility operates on an Appointment required basis for its services, so prospective visitors should call ahead to ensure they can be properly accommodated and speak with a team member.
For parents and athletes in Michigan weighing their options for a cheer or tumbling program, the Michigan Cheer Company presents a compelling choice based on its unique combination of competitive excellence and a nurturing atmosphere. It is the perfect blend of professional training and personal mentorship.
What truly sets this sports complex apart is the profound athlete transformation witnessed by its members. Many have noted the gym's immediate ability to build a sense of confidence and safety, which is crucial for a sport involving high-flying stunts and intricate tumbling. The coaches' dedication to working "one on one if needed" ensures that no athlete is left behind, fostering incredible growth in skill and self-esteem. By choosing this Grand Rapids gym, Michigan families are not just enrolling in a physical fitness program; they are investing in a proven community that develops amazing athletes, exceptional team players, and confident young individuals ready to shine on any stage, local or national.
Michigan Cheer Company Services
Gymnastics Center
- All - Star Cheerleading
- All Star Cheer
- All Star Cheering
- Cheer Choreography
- Cheerleading
- Private Lessons
- School Cheerleading
- Squad Training
- Tumbling Classes
- Tumbling Sessions
Michigan Cheer Company Details
From the business
- Identifies as Black-owned
Service options
- Onsite services
- Online classes
Highlights
- Active military discounts
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Amenities
- Restroom
- Wi-Fi
- Wi-Fi
Planning
- Appointment required
Payments
- Credit cards
- Debit cards
Children
- Good for kids
Michigan Cheer Company Photos










Michigan Cheer Company Location
Michigan Cheer Company
4560 Bowen Blvd SE c, Grand Rapids, MI 49508, USA
Michigan Cheer Company Reviews
teamathleteslearnedskilltumblingcompetitiveseasonresultswalkpay
★ 5★ 4★ 3★ 2★ 1Hardworking, dedicated athletes trained by professional, knowledgeable coaches. In the 3 yrs the gym has been open they've won numerous national titles as well as Summit & US Finals.
April 10 · April AbbatoyMy daughter has been a part of Cheer Company of Michigan since May. She walked in with zero confidence as an athlete and a flyer. Within 10 minutes they had my daughter feeling safe and confident to do stunts she's never done before. In the amount of time since we've called this gym home, i have seen my daughter transform into an amazing athlete and team player. The coaches are personal, loving, and knowledgeable. They work one on one if needed, and always ALWAYS have the athletes in mind. I have never been more proud to walk into a set of doors than I am to walk into Cheer Co. My daughter loves every second spent here and i look forward to many many years with this gym.
February 15 · Amber RussellCheer Co of Michigan is the best! I had 2 five year old girls join this past fall for the half year team and they had a blast! The coaches were so sweet and taught my girls a lot about teamwork, stunting, tumbling and flexibility. The owners Josh and Laura Chapman always demonstrated kindness, professionalism and fairness to all their athletes. They go above and beyond to make everyone feel like family! I am so grateful for the whole Cheer Co staff they made my girls first cheer experience amazing!
September 07 · Rachael BenderI attended an open gym with my daughter who was wanting to join an all star cheer team. We were with a neighbor who was a current athlete at the gym at the time. The coach couldn't be bothered to answer my questions as her twins were occupying all of her time. She shoved some paperwork at me and disappeared. I chatted with the mother of the athlete who had invited us and asked if she could help with my questions. I wanted to know which of the Full, Limited or Recreational options the coach recommended for an athlete of my daughter age and experience. The current athletes mom had me go into the gym with her to try and get my questions answered. The twin girls were running around where athletes were trying to stumble and stunt and the coach was in the corner on her phone. I left to run an errand and returned 20 minutes later to find the gym empty and to discover my daughter and the other athletes walking barefoot through the parking lot and grass looking for a turtle that had escaped. We left pretty quickly after that. I asked my daughter if the coach had worked with her at all and she said that she had not, but she had stunted with some of the other athletes. I felt that the entire situation was unorganized and honestly completely unsafe! I attended an open gym at a neighboring facility the next day and had a completely different experience. The coach was more than happy to answer my questions and spent significant time with my daughter to evaluate her skills and made recommendations off of that. I'm so glad a parent at CCM told me about the neighboring facility as I was leaving.
July 24 · Kimberly JacksonMy daughter has been enrolled in the recreational program for the past two sessions. We absolutely LOVE it here. You cannot beat the price or the quality, I’ve been apart of other programs in the area and it’s a joke. You get what you pay for, athlete to instructor ratio here is about a 7-1 where other programs there’s 20 plus students to one coach. It’s very hands on, my daughter is always working very hard never standing around in lines. Staff is very kind and professional, educated, and has extensive knowledge in the sport. I would not recommend any other program in Grand Rapids, they’re filled with drama mammas that participate in vile horrible gossip (as you can see they leave reviews under fake accounts) and coaches that are very young with little to no experience. Trust me I’ve participated in other programs. At Cheer Co. the results, technique, trophies, banners and awards speak for themselves here. I give my highest recommendation to this program.
September 06 · Jennifer Goulas
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